Bringing leadership, value and experience to help you obtain your potential.
Strategic advisory and consulting in partnership with teams, leagues, conferences, associations, brands, venture capital firms, venues and live/work/play developments engaged in the sports and entertainment industries
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LS&E STORY
DELIVERING
Trusted Experience| Strategies|Innovative Solutions
Steve LaCroix is a Nashville-based 30-year Sports & Entertainment Executive, former President at Wisdom Gaming and the former Executive Vice President & Chief Marketing Officer at the NFL’s Minnesota Vikings over a 20-year tenure after spending 10 years with Pacers Sports & Entertainment. He is Strategic Advisor and Consultant to properties & brands leveraging his experience in the areas of Revenue Generation, Naming Rights & Entitlements, Corporate Partnerships, Strategic & Business Planning, Marketing, Technology, Media, Ticketing, Multi-Use Facilities & Developments, Hospitality, Events, Start-ups and Non-profits.
EXPERIENCE
PARTNER PORTFOLIO
LS&E STORY
ENGAGING
Partnership Marketing| Gaming & Esports
Alex LaCroix is a dynamic marketing professional with a strong background in both sports and gaming. He has worked extensively in partnerships and marketing for the Minnesota Røkkr, a Call of Duty League franchise, and Version1, a professional esports organization. Alex is passionate about driving revenue growth through strategic brand partnerships within the gaming industry. A 2020 graduate of the University of Iowa’s Tippie College of Business, Alex gained valuable experience through internships with adidas in Portland, OR, and the Minnesota Super Bowl Host Committee ahead of Super Bowl LII in Minneapolis, MN. Currently, as Partnerships Manager at LaCroix Sports & Entertainment, Alex specializes in bridging the gap between brands and the esports industry, helping organizations and companies connect with gaming audiences through innovative partnership strategies.
Alex LaCroix
Partnerships Manager, Gaming Division
alex@lacroixse.com|952.769.7917
500 Terry Francois Street, San Francisco, CA 94158
info@mysite.com / Tel. 123-456-7890
WHY CHOOSE LS&E
Your Success
is LS&E’s Top Priority
Revenue Generation & Maximization
Naming Rights/Entitlements
Corporate Partnership Negotiations
Leveraging Facilities & Developments
Strategic Planning
Business & Brand Development
Capital & Franchise Acquisition
Leadership Development & Mentorship
Partnership Marketing
